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8 min read

Trend Reports to help you connect the dots across customer feedback

Nina Godlewski
February 10, 2025
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Staying on top of customer experience trends is tough. Many platforms on the market don’t make it any easier either. With a focus on collecting feedback, they aren’t measuring up. 

That’s what sets AskNicely and our features apart. Our existing features, and our new Trend Reports, are all geared towards helping our customers not only identify areas for improvement but take real action. After all, you could collect all the insights your customers have to offer, and it would be meaningless if you couldn’t sort through it all, or effectively use it. 

If your team is reacting to problems retroactively instead of being proactive and taking meaningful action early on, Trend Reports is for you. It’s designed to make insights useful by connecting the dots between all of your feedback, and sorting through mountains of feedback for you to pull out the most actionable trends. 

What are Trend Reports?

The goal of Trend Reports is to help users save time spotting trends, uncovering root causes of problems, and eliminating manual analysis. This ultimately frees up time for your teams to focus on the customer experience instead of poring over heaps of data. 

How do Trend Reports work?

There are a few key components of Trend Reports that make them so beneficial for AskNicely users. We designed this feature to help offer the following:

  • Real-time insights: Trend Reports can automatically detect areas of improvement or decline in customer experience over time. This can help users catch issues early on and address them before they escalate into a significant problem. 
  • Multi-dimensional analysis: Use Trend Reports to break down data by team, location, product line, or custom fields for detailed insights. Use it to tie your customer experience initiatives to measurable outcomes and boost loyalty and revenue.
  • Efficiency gains: This feature can help eliminate time-consuming manual analysis, to allow teams to focus on taking impactful action. Trend Reports offer all the information needed to help you make confident decisions by offering information into the “why” behind performance changes. 
  • Seamless collaboration: Trend Reports can help export and present insights in a format ready for decision-making and collaboration for executives, showcasing the direct impact of improvements and saving time and resources. 

Get ready to transform your customer experience with Trend Reports

If you’re ready to use your customer experience insights like never before, it’s time to start using Trend Reports. Customer feedback collection alone is not going to improve the customer experience, your insights are useless if you aren’t acting on them quickly and efficiently. 

You need real-time insights to act proactively, solve customer problems, and connect the dots between your customer feedback and the most sensible and effective actions to take. Trend Reports and AskNicely can help you achieve your goals and improve the customer experience.

Trend Reports is available now to new customers on our Grow and Transform plans, existing customers should contact their CSM for more details. 

Nina Godlewski
About the author

Nina Godlewski

Nina Godlewski is the Senior Manager of Content Marketing at AskNicely. She started her career in journalism before making the switch to content marketing. She's also written for Newsweek, Square, Teachable, USA Today, Fundera (by NerdWallet) and more.

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