Customer experience resources and guides

We’ve got everything you’ll need to improve the customer experience - whether you’re a pro or just getting started.

5 expert tips to master voice of the customer strategy

Discover proven techniques to develop a powerful VoC strategy that captures, analyzes, and acts on feedback for better CX.

Your guide to mastering the customer experience lifecycle

Learn key stages, optimization tips, and tools to enhance your customer experience lifecycle and boost satisfaction across every touchpoint.

The ultimate guide to effective reputation management

Boost your brand's online reputation with expert tips and top tools. Discover strategies to build trust and handle feedback effectively.

Customer experience analysis: Key steps for improvement

Learn how to gather and analyze customer feedback to reduce churn, improve satisfaction, and drive business success with actionable insights.

Customer experience in healthcare to foster positive outcomes

Learn how to measure and enhance customer experience in healthcare with actionable strategies, trends, and real-world examples for better patient satisfaction.

Call center customer experience improvements: 6 critical steps

Boost customer satisfaction with actionable strategies to enhance call center customer experience. Proven tips on personalization, agent training, and more.

How to measure customer satisfaction to drive success

Learn practical steps, key metrics, and tools to effectively measure and improve customer satisfaction in this comprehensive guide. Level-up your CX now.

12 customer feedback examples to improve the customer experience

Discover real-world customer feedback examples and strategies to improve your business. Learn how to collect, analyze, and act on feedback effectively.

How to improve customer satisfaction: 25 actionable tips

Discover proven strategies to boost customer satisfaction, reduce churn, and enhance loyalty. Practical tips for SMBs and enterprises alike.

Customer satisfaction survey email: How-to + templates

Preparing to send a customer satisfaction survey out to your email database? Use our templates to boost response rates, NPS, and more.

Customer service analytics: How to gain actionable insights

Learn how to leverage customer service analytics to improve satisfaction, streamline operations, and reduce churn. Actionable insights and real-world examples.

Customer experience (CX) analytics 101

Discover how to leverage CX analytics to identify pain points and implement data-driven improvements. Expert advice included.

Master customer satisfaction: 16 strategies & best practices

Learn effective strategies to boost customer satisfaction, improve retention, and stay competitive with real-world examples and actionable insights.

Customer experience ROI: Measuring & communicating success

Discover how to measure and prove the ROI of customer experience initiatives with detailed steps, effective communication strategies, and real-world examples.

Customer service vs. customer experience: A complete guide

Discover the differences between customer service and customer experience, and learn actionable tips to enhance both for customer loyalty and satisfaction

Elevate the telecom customer experience: Tips & strategies

Master telecom customer experience with this in-depth guide. Learn best practices, overcome challenges, and boost customer satisfaction.

The link between customer experience & employee engagement

Learn strategies to enhance customer experience and employee engagement. Discover best practices, measurement techniques, and integration tips for success.

Customer experience insights: Definition & best practices

Learn how to collect and analyze CX insights to enhance customer satisfaction, improve loyalty, and drive business growth. Expert advice from industry leaders

CSAT vs NPS: Which CX metric to use

CSAT and NPS are two of the most popular metrics for measuring customer experience, so which should you use?

Customer Feedback Loop | Definition, Examples, Tips

Discover how a customer feedback loop could help you improve customer experience, and how to successfully implement one. Examples included.

5 customer feedback questions you should NOT ask your customers

Knowing some of the customer feedback questions you should NOT ask your customers is so important. Once you know the questions to avoid, you can start working out what you do want to know and how to ask the perfect questions to get the insights you need.

9 Ways to Run an Efficient Customer Feedback Program

Before you launch your customer feedback program, it’s important to understand best practices. Whether you’re using customer feedback software or another tool, this will ensure you create a program that is efficient and going to provide you with the information you need.

Managing Your Customer Experience: Key Methods for Collecting Customer Feedback

Meeting your business’s big-picture NPS goals of going from bad to good (or even world class) takes time, effort, and ultimately putting theory into practice every day. I know, and here’s a quick story about why: I was a huge nerd. How nerdy

7 updates to make to your online business presence to prepare for the holiday season

Here are seven updates you can make online ahead of the holidays to help make the season easier on your frontline.

5 ways to be a better frontline manager

As frontline managers, the success of your team and the satisfaction of your customers lie in your hands – your role is pivotal in empowering your frontline staff to deliver consistently exceptional service to your customers. No pressure! But fear not...

How to Kick Start the Year with Genuine Frontline Motivation

As we step into a new year, the key to unlocking unparalleled customer experience success lies in cultivating genuine frontline motivation within your teams.

How to equip and empower frontline teams during the holiday season

The holiday season is not only a time of joy, celebration and dressing your pets up in Santa outfits, but also a period that brings unique challenges, especially for businesses with frontline teams.

8 Things Your Frontline Employees Want

Understanding and addressing the needs of frontline employees are foundational steps in creating a workplace culture where both employees and customers flourish.

The Best Customer Service Quotes to Motivate Your Team

Ah, the enchanting realm of customer service – a place where every interaction is an opportunity to create magic and forge lasting connections. But let's be real, even the most passionate customer service wizards can find themselves facing the occasional challenge

Meet Frontline Employees Where They Are: On Mobile

Back in the day, when mobile phones weren’t a thing (wrack that brain), software and technology to improve work was generally reserved for employees who worked at a desk. The clunky old box that was the computer would send and receive emails, streamline workflows and make the work of many employees far more efficient. Then came the mobile.

Positive Psychology: How Frontline Recognition Leads to Better CX

Frontline recognition puts fuel in your business’s ignition. Service brands are powered by people, and if those customer-facing people feel underappreciated and undervalued for their work, then the customer experience that they deliver will suffer.

8 ways to get your frontline teams delivering more awesome experiences

Customer experience is everything. And for that you depend on your frontline teams. But how do you actually go about motivating and empowering the very people delivering those experiences?

3 Ways to Retain an Awesome Frontline Team

In a landscape where frontline employees generally feel overworked, underpaid, and underappreciated, how do you attract and most importantly keep a highly engaged team who can consistently deliver on your service promise? Start with the following three steps.

Fresh Ideas to Coach & Recognize Your Frontline Teams

To kick off 2023, we surveyed our customers across various service industries, as well as customer experience experts in our community to report on their biggest customer experience learnings of the previous year and their plans for the year ahead.

Let’s Talk About Frontline Appreciation

It’s 2023! And what better way to kick off the New Year than with a big dose of frontline appreciation. It’s something that should be at the very top of every service brand’s New Years resolutions.

Coaching for Small Improvements - A Guide

The ultimate goal of customer satisfaction is large-scale: it can't be achieved in one go. To get there, your frontline teams must be coached on small, daily habits that are consistently applied.

Tech Adoption: How to Manage a Rollout with Customer Facing Teams

Introducing awesome new technology to a service brand without a successful rollout plan is like gifting a brand new Ferrari to a friend who doesn’t know how to drive. Like a flashy car and a clueless driver, technology in the workplace is only as good as the employee’s ability to understand and use it.

The Customer Experience Masterclasses are Here!

Have you heard? The Frontline Magic Customer Experience Masterclass has officially launched! This series of free (woo!) masterclasses are designed to equip service businesses with the skills, knowledge and techniques they need to build a world-class team that delivers phenomenal customer experiences, every time.

Leading with Legacy, a Presentation by Mel Tempest

While our time in this world is limited, our legacy stays forever. Ever think about what you want to be remembered for? Or how are you going to leave your mark in the world?

Connecting Culture & Strategy with Yvette Mihelic

How do you make customer experience a genuine passion for each individual employee? In the public transport sector, Yvette Mihelic, Director of Customer Experience for John Holland, has ignited a passion in every worker - from the customer service teams, to the mechanics, to the cleaners - using a harmonious balance of strategy and culture.
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Resource library

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Product
Software Engineering
Customer Success
Office setting
Design
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UX review presentations

How do you create compelling presentations that wow your colleagues and impress your managers?
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Product
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Migrating to Linear 101

Linear helps streamline software projects, sprints, tasks, and bug tracking. Here’s how to get started.
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Building your API Stack

The rise of RESTful APIs has been met by a rise in tools for creating, testing, and managing them.
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Mountains
Product
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PM mental models

Mental models are simple expressions of complex processes or relationships.
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Meeting
Design
8 min read

What is Wireframing?

Introduction to Wireframing and its Principles. Learn from the best in the industry.
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Meeting

Our top 10 Javascript frameworks to use

JavaScript frameworks make development easy with extensive features and functionalities.
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"With AskNicely, we've transformed detractors into promoters, increased organizational visibility, and significantly boosted customer satisfaction. Our customer relationships have never been stronger."

"By and large we have seen the scores get better because we've been able to use the feedback to do focus trainings."

We like to see results, too.

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Ready for a change?

Using a customer experience management platform like AskNicely can help your business see an increase in NPS, positive reviews, and customer retention

Customer experience management is the process of collecting feedback, sharing it with your team, identifying areas for improvement, and implementing changes to create a five-star customer experience.

If you want results like this for your business, explore the resources hub more or book a demo today.